Good branding needs a logo, text, and useful content. A perfect brand requires digital content: assets as images, videos, animations.

There are many reasons why you should invest in your assets, here are some:
+ What you project out is what your viewers will see.
+ Investors want to know who you are clients want to relate to you.
+ Marketing and especially inbound marketing craves for tons of it.
+ Good content = Good growth. Amazing content = Amazing growth
+ Time is at the essence, one image can reflect your 1000 words.
+ Video holds 24 images per second those are 24000 words a sec

Content is crucial. Your brand assets, those photos, and videos make a tremendous impact on your audience, whether one on one, at a conference or on your website. People need to know who you are and to see you.